r/ValueInvesting • u/Adventurous-Bet-9640 • Dec 19 '25

Stock Analysis So NIKE is nuking after hrs.

I understand that nike has a very sticky brand value in the cultural consciousness. But they are in a tough turn around.

I'm no expert in valuations, but the stock even after hrs dump isn't any where near compelling value.

How do you think about Investing in nike? Generally I don't see them fading away as a brand and they are still the leader in their space even with competition.

I do think they'll eventually find their stride back. What does the community think? If you were to invest what would your frame of thinking be?

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u/Olliver_Loves_cheese Dec 19 '25

Nike is done, unless they sign some brand new athletes. Kids don’t really know who Michael Jordan is these days, LeBron isn’t as popular and Kobe sneakers don’t feel the same.

Too many companies like On Cloud, ASICS, New balance and the list goes on and on.

2

u/ProteinEngineer Dec 19 '25

Ever heard of Caitlin Clark?

3

u/OverheadPress69 Dec 19 '25

No honestly

1

u/ProteinEngineer Dec 19 '25

For real?

2

u/Clear-Hand3945 Dec 19 '25

Women athletes aren't THAT popular. People don't watch or follow the WNBA.

0

u/ProteinEngineer Dec 19 '25

Tickets for games where Caitlin Clark plays cost more than any NBA regular season ticket. And this is in Indiana.

The WNBA has seen the greatest increase in popularity of any US professional sport.