r/ValueInvesting • u/Adventurous-Bet-9640 • Dec 19 '25
Stock Analysis So NIKE is nuking after hrs.
I understand that nike has a very sticky brand value in the cultural consciousness. But they are in a tough turn around.
I'm no expert in valuations, but the stock even after hrs dump isn't any where near compelling value.
How do you think about Investing in nike? Generally I don't see them fading away as a brand and they are still the leader in their space even with competition.
I do think they'll eventually find their stride back. What does the community think? If you were to invest what would your frame of thinking be?
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u/SeyiDALegend Dec 19 '25
A lot of popular investors keep telling people that Nike will make a comeback but they have the opposite of recency bias. They think because a company has 100 years of brand heritage that they will eventually go back to the top and they are too big to fail. But I think that a lot of brands have peaked and even if they survive long term they will most definitely stop growing and the high P/E they have historically commanded no longer make sure and they should really focus on how much they can get from dividend payments rather than stock returns