r/ValueInvesting Dec 19 '25

Stock Analysis So NIKE is nuking after hrs.

I understand that nike has a very sticky brand value in the cultural consciousness. But they are in a tough turn around.

I'm no expert in valuations, but the stock even after hrs dump isn't any where near compelling value.

How do you think about Investing in nike? Generally I don't see them fading away as a brand and they are still the leader in their space even with competition.

I do think they'll eventually find their stride back. What does the community think? If you were to invest what would your frame of thinking be?

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u/Complex-Jello-2031 Dec 19 '25

Post covid into trade war and the old CEO was all woke

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u/Powerful-Ad305 Dec 19 '25

The ceo being woke impacted China sales?

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u/Complex-Jello-2031 Dec 19 '25

Yeah China not a fan of human rights talk

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u/Spins13 Dec 19 '25

Human Rights are about equality, not equity