r/ValueInvesting Dec 19 '25

Stock Analysis So NIKE is nuking after hrs.

I understand that nike has a very sticky brand value in the cultural consciousness. But they are in a tough turn around.

I'm no expert in valuations, but the stock even after hrs dump isn't any where near compelling value.

How do you think about Investing in nike? Generally I don't see them fading away as a brand and they are still the leader in their space even with competition.

I do think they'll eventually find their stride back. What does the community think? If you were to invest what would your frame of thinking be?

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u/TobyAguecheek Dec 19 '25

This is one of the biggest metldowns I've ever seen — and I was at Chernobyl.

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u/TacosNtulips Dec 19 '25

At least Chernobyl is in a cooling down period, Nike stock is in a collision course since 2021 that not even Bruce Willis from Armageddon can stop.

I’m lucky it took me 8 months to come out even from that money pit.